From mailing list to Facebook

Now, we are looking forward to a well-deserved holiday, the remaining three weeks of October are going to be nothing short of hectic. Well in the second month of our operation, new projects, speaking opportunities and more casual visitors keep on asking our attention.
One of the more interesting new developments is the way we have started to talk to our network. We have set up a mailing list for potential clients and thought the number of people on that list would be a kind of benchmark for our success. I'm now actually very close to declaring the mailing list dead, since our activities on Facebook has been much more dynamic.
We have build there a community that has passed today 88 members and it has been for example the basis of our worldwide affiliate program. There is of course a danger of neglecting the people who are not yet on Facebook. We will find a solution for that.